Friday, August 22, 2008

Sources for blogging assignments

To help you keep up with trends and issues in PR, marketing and communications, and to help you explore PR and new media, we will be keeping a blog for this class. Each of you will be asked to contribute several posts during the semester and all of you will comment on a bi-weekly basis. Yes, I know, I’m forcing a conversation which should grow organically, but let’s face it, if it’s not graded, it wouldn’t be done (but wouldn’t it be nicer if that wasn’t the case?).

Post topics can be about anything related to PR, communications, marketing, advertising, new media or journalism. Posts should link the original article and be1-2 paragraphs long. Longer is okay, but the idea of a blog is to keep it in chunks. Original articles can come from a variety of sources. Below are some of my favorites, but you are not limited to them:

PR Week

Wall Street Journal

Marketing Daily

MediaBistro’s PRNewser blog

PR Week’s The Cycle blog

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