Bane of BP's Twitter Existence Revealed

The identity of the man behind the popular BPGlobalPR Twitter account was revealed in an interview with "The Awl."

BPGlobalPR is a Twitter account that satirically pretends to be British Petroleum. It was created by comedian Josh Simpson and first gained notoriety after Roger Ebert retweeted a BPGlobalPR tweet. To give you a better idea of what this is all about, here is a personal favorite tweet from BPGlobalPR: "Reports of 79% of the oil remaining in the Gulf are false according to the pie chart we made ourselves."

Here is the link the article from PRNewser: http://bit.ly/aVuxMa

Interestingly enough, the fake BP account has over 190,000 followers, while the real BP Twitter has about 18,500 - or just under one tenth of the following.

Tiger's PR Run Begins

The first photo of Tiger Woods since November 21, 2009 surfaced on Wednesday. This image, taken by Sam Greenwood, is thought to be one of many planned PR events that Tiger will be participating in during the next few weeks. His team announced early on February 17 that a one-way press conference would take place on Friday. The photo surfaced just hours after that message was sent out.

With all his corporate sponsorships, Tiger must remain in control to secure these connections for the future. He also has a marriage and an entire sport that he has to support.

Tiger has been hiding out for months but now is the time for he and his public relations team to take control of the situation. The question is, will it be too late?

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EXAMPLE POST: Is the gold a bit tarnished?

Note: this is an example to show what your blog post should be about and what it should contain.

Since the Tylenol scare in 1982, Johnson & Johnson has set the gold standard in crisis communications. They are the company PR professors everywhere use as an example of how to do crisis PR. However, a story in today's New York Times suggests that with its recall of several products last week, J&J may now be an example of how not to do crisis communication.

In an era of corporate scandal, where consumers want even more transparency from companies, that a company like Johnson & Johnson seems to have forgotten the lessons it learned almost 30 years ago. It makes one wonder, if the Tylenol scare happened today instead of 1982, would J&J have set the gold standard or would it be tarnished brass?