Wednesday, February 9, 2011

Kmart launches Twitter concierge service during Fashion Week

During New York Fashion Week, Kmart has given a number of "influencers" and bloggers a "survival kit," which includes things like lip balm, breath mints, and stockings.

Along with the survival kit, Kmart has offered a personal concierge service via Twitter. If the kit recipients need to refill any of their kit items or anything else (such as stain remover or a sewing kit), they may request it to @KmartFashion using the #KmartConcierge hashtag. Then, they may direct message their location details for a prompt hand delivery anytime between 9 a.m. and 9 p.m. through next Thursday.

http://mashable.com/2011/02/09/kmart-fashion-week-concierge/

1 comment:

Noelle White said...

What the....?? Fashion Week and Kmart should NOT be in the same sentence. Target > Wal-Mart > Dollar General > Kmart