Office Depot has decided to look for help to increase its search engine marketing capabilites to help increase returns of overall marketing dollars. The search engine market is a highly competitive market that has the ability to increase business or bring it to a halt.
IMPAQT is a leading search engine marketing firm that has experience with other enterprise-level retail clients. The work that IMPAQT will be able to do for Office Depot will help create more traffic on Office Depot's Web site.
I think that this is a great idea for Office Depot because it will help the company to be more competitive and have a stronger search results presence.
http://www.prnewsonline.com/prnewswire/Office-Depot-Teams-Up-with-IMPAQT-to-Step-Up-Search-Marketing-Capabilities_6067.html
Tuesday, February 1, 2011
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