Mobile technology devices are only becoming more advanced opening more doors that allow publicists and marketers to speculate long-term ideas and launch campaigns with mobile components.
“The experience will get stronger with faster networks and more processing power,” Jeff Judge said, CEO of Signal.
Signal offers tips to help the PR and marketing industry keep up with fast-moving technology. With mobile accessories like Apps, camera's, check-in's, etc. only progressing, we as PR professionals, must determine what works best. According to Judge, it’s important that a brand create uniformity across the different platforms included in its marketing.
http://www.mediabistro.com/prnewser/tips-for-mobile-marketing_b26690#more-26690
1 comment:
Personally, technology developing and progressing at this rate scares me. ROBOTS
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