Tuesday, November 16, 2010

Social Media At Work Increases Productivity

A new study shows that people who use personal social media sites moderately at work are more productive and more likely to not deviate from their work goals. The study calls moderate use is two minutes out of every hour. This mental break helps people stay focused and on task.

The study also shows that people under 30 are better at multi-tasking because of social media. People above thirty can comfortably handle 5-10 tasks, while people under 30 can comfortably handle up to 20.

The social media uprising over the past few years has changed the way we communicate. The study shows that people are now more to the point. Emails are only a couple sentences long and tweets are shorter.

This study focuses around the point that social media is here to stay and will help us further advance as a society.

5 comments:

Andy said...

And not a single link to the study?

Megan Moede said...

Agreed with Andy. I'd like to see a link!

Maureen Dennis Schein said...

I'm glad to see a study that confirms something I have suspected. Staying connected (and NOT by using personal calls all day long) helps me feel like I'm not forgetting anyone while also focusing on work. I often multi-task, and social media is an easy and quick diversion, before getting back to any one of many work chores.

Anonymous said...

This also makes sense to me. It's like they said when we first came to college - Don't study one subject more than an hour at a time because you begin to lose focus and you start doing more harm than good.

SarahT said...

I believe a little bit of fun in the work place encourages better work. When people feel pressure lifted they tend to enjoy what they do more and produce more effective work. There is a poll of the top businesses in Austin and one thing I noticed about most of them is the environment they create for their employees. One business created M&M Mondays where they would have team meetings and eat M&M's.
I am a fan of this study.